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City Destinations Alliance

City Destinations Alliance

City Destinations Alliance

European Cities Marketing (ECM)

The objective of the ECM, an alliance uniting tourist boards and conference bureaux of European cities, is to improve its members’ competitiveness in tourism. The network provides a platform for conference, tourism and city marketing representatives of its member cities. It provides an opportunity to exchange knowledge and make new contacts. The network includes members from over 100 cities and 30 countries.

The alliance is governed by a 14-member Board. The Executive Committee of the Board is composed of the President, two Vice-Presidents and the Treasurer.
The alliance is composed of two forums, one focused on general tourism, the other on business tourism (Meetings Industry).

Importance to Tallinn:
Tallinn is represented by the Tourism Department of the Tallinn Strategic Management Office, which actively participates in the organisation. The work is conducted in knowledge groups.
The City Cards Knowledge Group – the city cards (such as Tallinn Card in Tallinn) coordinators of tourist cities meet annually to share experiences and knowledge on product development and marketing. There is also a common branding campaign for the European city cards.
The Tourist Information Centres Knowledge Group – representatives of Tourist Information Centres from the cities meet annually and share their knowledge.

The Research and Insights Knowledge Group – the experts of tourism statistics and research meet annually. They exchange information on best practices etc.

Head Office
29 D rue de Talant
21000 Dijon

Telephone: +33 380 56 02 04
Fax:+33 380 56 02 05
Contact in Estonia:

Tourism Department of Tallinn Strategic Management Office
Kaarli pst 1, 10119, Tallinn
Phone: +372 640 4411

Last modified 21.02.2024