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Tallinn is focusing on reviving domestic tourism with a summer campaign

Tallinn is focusing on reviving domestic tourism with a summer campaign

The city supports local companies through the summer campaign "Discover Tallinn!", which invites all Estonians to take part in the capital's diverse cultural summer.

"The corona pandemic has affected the world considerably. Many pleasant activities, such as traveling and adventuring, are severely disrupted. The tourism industry is one of the largest economies for Estonia, which has been hit hard, because the flow of tourists we are used to seeing in Tallinn is unfortunately not coming here this year,” said Aivar Riisalu, Deputy Mayor of Tallinn.

Therefore, for the third time, Tallinn is organising an internal market campaign aimed at local people. "We invite Tallinners and all Estonian residents to visit the capital and participate in various summer events and thereby contribute to economic recovery and support for local businesses," said Riisalu. "In cooperation with hotels, we can also offer added value to guests staying in Tallinn: 22 accommodation companies in the city offer the third night free when booking for three consecutive nights. The offer is valid between 1 to 14 June and applies for bookings for the entire summer (01.06.-31.08.2021). In addition, everyone who books accommodation for at least two consecutive nights during this period will receive a free 24-hour Tallinn Card from Tallinn, which can be used to visit almost all major sights of the capital.”

The message of the campaign is that there is a lot to discover in Tallinn for even those who live here or have visited it repeatedly. Various summer events as well as interesting places and regions of the capital await visitors, from the medieval old town to the exciting military and industrial history of Kalamaja and Kopli and art museums in Kadriorg. You can enjoy cosy summer terraces and walks in the city’s lush parks and seafront promenades. You can take a day trip to the nearby islands of Aegna, Naissaar, Prangli, or take part in a city tour that introduces Tallinn from a completely new perspective. The city's own contribution to the summer events program is the Medieval Days (07-11 July) and the Old Town Days (12-15 August). In addition, many other events take place, which are worth keeping an eye on visittallinn.ee/eng.