The second Visit Tallinn Creators’ Camp
took place between September 18 and 25 this year where eight internationally influential content creators, devoted to travelling discovered the city.
The aim of the weeklong series of outings and workshops was to find new destination ambassadors for Tallinn who would promote its positive image as a travel destination and gain new visual material to promote the city on Visit Tallinn’s various channels.
The project generated over 400 high-quality photos, two vlogs and eight videos. With 630 Instagram stories, 53 Instagram posts, 20 Facebook posts, some tweets, four YouTube videos and over 20 TikTok posts, we reached over 10 million people.